If you want to recreate Pennywise from the 2017 IT movie without assembling an entire costume piece by piece, Rubie’s Grand Heritage Pennywise costume provides most of the recognizable look in one package.
This officially licensed adult costume includes the main clothing, ruffled collar, and an overhead Pennywise mask with attached hair. The outfit is made primarily from polyester, while the full-head mask is PVC vinyl.
But the Grand Heritage version isn’t simply a basic Pennywise costume. It’s positioned as a more elaborate option within Rubie’s costume range. That makes the bigger question whether its additional detailing makes sense for your Halloween plans.
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Rubie’s Pennywise Grand Heritage Costume: Quick Overview
The Grand Heritage costume recreates Pennywise’s appearance from the 2017 IT movie rather than the older 1990 interpretation of the character.
Here’s what comes with the costume:
- Shirt
- Pants
- Ruffled collar
- Overhead Pennywise mask with attached hair
The red balloon and shoes are not included.
The costume is officially licensed, and the primary fabric is 100% polyester. The pants use an elastic waistband, while the shirt uses hook-and-loop fasteners concealed behind the decorative pompoms.
That gives you most of the character’s appearance immediately rather than requiring you to track down individual pieces.
What Does the Pennywise Costume Include?
The centerpiece is the gray clown shirt.
It incorporates the decorative details associated with Pennywise’s 2017 movie appearance, including the pompoms and flounced trim. A foam belt is attached to the shirt, so that element doesn’t have to be purchased separately.
Matching pants complete the main clothing portion of the outfit. They have an elastic waistband and decorative trim around the ankles.
The separate mesh collar closes at the back using a hook-and-loop fastener.
Finally, you get the full-head Pennywise mask with synthetic hair attached.
What’s Not Included?
You’ll still need footwear.
The promotional Pennywise look is also frequently associated with a red balloon, but Rubie’s specifically states that the balloon and shoes aren’t included with this set.
That’s worth knowing before ordering because the product imagery can make a costume appear more complete than the actual contents of the package.
Pennywise Mask With Attached Hair
Including the mask is one of the biggest advantages of buying a complete costume like this.
The supplied Pennywise mask is a whole-head PVC vinyl design with synthetic hair already attached. Rubie’s notes that the attached hair may require styling after the costume is removed from its packaging.
That gives you an immediate way to create Pennywise’s face without applying full clown makeup.
There is a tradeoff.
A full-head mask and detailed face makeup provide very different wearing experiences. Someone primarily interested in appearance and convenience may prefer the included mask, while someone planning to wear the costume for many hours may prefer doing their own Pennywise makeup.
Our complete Pennywise transformation guide covers the broader mask, makeup, wig, and styling options if you’re still deciding how to build the character.
How Detailed Is the Grand Heritage Outfit?
This is where the Grand Heritage version separates itself from a very basic clown costume.
The shirt uses decorative pompoms, a foam belt, and flounced wrist details. The pants continue the styling around the ankles, and the costume has a separate ruffled mesh collar.
Those individual details matter because Pennywise isn’t recognizable solely because he’s a clown. His clothing has a very specific old-fashioned appearance.
Rubie’s describes its Grand Heritage line as using upgraded construction, colors, and fabrics compared with its more basic costumes. That’s the manufacturer’s positioning rather than an independent durability guarantee, so I wouldn’t interpret it as meaning the costume will perform like everyday clothing.
For Halloween purposes, the more relevant advantage is that most of the visible character-specific details are already incorporated into the outfit.
Material and Construction
The primary costume fabric is 100% polyester. Some product specifications also identify polyurethane foam in the construction, including the attached belt, while the mask is PVC vinyl.
This is still costume clothing rather than an everyday garment.
That’s important when setting expectations. A costume can have elaborate visual detailing without being constructed like a conventional suit or premium piece of clothing.
The pants’ elastic waist should also provide some flexibility around the waist, but it doesn’t eliminate the need to check the manufacturer’s sizing information.
Rubie’s Pennywise Costume Sizing
Sizing deserves particular attention with this costume.
Rubie’s specifically warns that costume sizing is different from regular apparel sizing and recommends consulting its adult men’s size chart before ordering. The Standard version is listed for up to a 44-inch jacket size.
Don’t simply think:
“I normally wear a large, so I’ll order a large.”
Use the actual measurements provided for the version you’re considering.
The fit becomes especially important with a one-piece character look because pants that are too short or a shirt that’s too restrictive can affect both comfort and appearance.
If you’re planning to wear another layer underneath for cold Halloween weather, account for that when checking the measurements.
Comfort
I wouldn’t promise that this costume is exceptionally breathable or comfortable because those claims aren’t adequately established by the manufacturer’s specifications.
We do know the clothing is primarily polyester and the mask covers the entire head.
That means your experience will depend partly on the environment and how long you wear it.
For an indoor Halloween party, you may want occasional breaks from the full-head mask. For outdoor events, the more substantial costume can be useful visually, but you should still plan around the actual temperature.
The elastic waistband and hook-and-loop closures provide some flexibility compared with rigid closures.
What I Like About the Costume
The strongest feature is completeness.
You aren’t buying only a shirt and then discovering you need the pants, collar, wig, and face separately.
The included mask with attached hair also reduces the amount of preparation required.
Another advantage is the character-specific detailing. The collar, pompoms, flounced cuffs, and gray-and-red color scheme give you a much closer starting point for the 2017 Pennywise appearance than a generic clown costume.
Finally, it’s officially licensed IT merchandise rather than an unnamed clown outfit attempting to approximate the character.
Potential Drawbacks
The biggest drawback is that you still don’t receive absolutely everything.
Shoes and the balloon aren’t included.
The full-head mask may also not appeal to everyone. If you strongly prefer makeup, you’re paying for a mask you may ultimately decide not to use.
Sizing is another area that requires care. Rubie’s itself tells buyers not to assume normal clothing sizing applies.
Finally, someone who only needs a casual Halloween costume may not need the Grand Heritage treatment at all. A less elaborate Pennywise costume could accomplish the job for a simple party.
Pros and Cons
Pros
- Officially licensed IT costume
- Shirt and matching pants included
- Separate ruffled collar included
- Full-head Pennywise mask included
- Synthetic hair attached to mask
- Detailed 2017 movie-inspired styling
- Most major costume components come together
Cons
- Shoes aren’t included
- Red balloon isn’t included
- Full-head mask won’t suit everyone
- Manufacturer warns costume sizing differs from normal apparel
- May be more elaborate than necessary for someone wanting a simple party costume
Who Is This Costume Best For?
The Grand Heritage version makes the most sense for someone who wants a recognizable 2017 Pennywise appearance without sourcing every major clothing component separately.
It could be particularly useful for:
- Halloween parties
- Horror-themed events
- Costume contests
- IT fans
- Pennywise cosplay where extreme replica accuracy isn’t required
- People who prefer a packaged costume over a DIY build
If you’re only looking for an inexpensive clown outfit for one casual event, you may not need this level of costume.
Grand Heritage Costume vs. Building Pennywise Yourself
Building Pennywise yourself provides more control.
You can select your preferred wig, makeup, footwear, and individual clothing pieces. That can be useful for cosplay or someone pursuing a particular interpretation of Pennywise.
The downside is time.
You need to locate pieces that work together and may spend considerably longer preparing the face.
The Rubie’s costume takes the opposite approach. Most of the recognizable outfit arrives together, including a mask that eliminates the need for elaborate makeup.
Neither method is universally better.
For a broader look at creating the character yourself, see our Pennywise costume breakdown from face to outfit.
Is the Rubie’s Grand Heritage Pennywise Costume Worth Considering?
The strongest reason to consider this costume is convenience combined with character-specific detail.
You’re getting the shirt, pants, collar, and full-head mask with attached hair in one officially licensed package.
The biggest reasons to look elsewhere would be if you prefer applying your own Pennywise makeup, want to build a highly customized cosplay, or simply don’t need a more elaborate costume.
I also wouldn’t base the decision on a fixed price quoted in this article. Halloween costume prices and availability can change, especially as October approaches.
If you do buy it, check the current listing carefully for the size, included pieces, and seller information before ordering.



